HEBGE's first show ended perfectly

On May 14, 2023, the 3-day 27th CBE China Beauty Expo came to a successful conclusion at the Shanghai New International Expo Center, and HEBGE's first show ended perfectly. 

At this CBE Beauty Expo, HEBGE demonstrated strong market competitiveness, attracting many buyers to negotiate and experience. The booth N04-05 in Hall E7 where HEBGE is located was surrounded by crowds and was extremely popular.

On the first day of the exhibition, the booth welcomed the signing of customer cooperation. The HEBGE logistics team immediately completed the shipment on the same day. On the first day after the end of the exhibition, the full range of HEBGE products had arrived at the customer's store for sale.

As a new brand in the CS channel, HEBGE focuses deeply on high-end anti-aging needs, accurately locates skin aging targets, and uses scientific research innovation to create a safe, effective and pleasant multi-channel mild skin care anti-aging solution.

At this exhibition, HEBGE brought essence oils that are said to be like pulling a rubber band on the face, as well as essence water, essence liquid, essence milk, essence cream, eye cream and other new products in the time-freezing series.

Among them, the best-selling product "Oil Bandage" and the newly launched "Spring Lotion" in May this year have been well received by many buyers on site. The "breathable" skin experience of "Oil Bandage" has maximized the experience value of customers on site, and everyone has spontaneously immersed in the softness that penetrates the skin as soon as it touches the skin.

As summer is coming, buyers' attention and demand for water lotion have increased significantly, and the new product "Spring Lotion" has been loved by many customers on site. This essence lotion innovatively proposes the concept of three-dimensional layered anti-aging, with a strong DEJ layer as the core, and improves the aging of the epidermis, DEJ layer, and dermis layer. The precise combination of effective ingredients, without stacking ingredients, scientific formula, on the basis of safety and effectiveness, supports the collapsed skin structure, even if the skin is loose, it can "support" the face.

At this CBE Beauty Expo, the outstanding anti-aging effect of "Spring Lotion" also attracted great attention from the mainstream media in the industry.

During the exhibition, in addition to attracting buyers to stop and negotiate with its excellent product strength, the eye-catching slogan on the wall of the booth, "Only provide offline CS channel assistance", also attracted many agents and store managers rooted in offline services to discuss new growth points of offline channels.

This year, focusing on "CS channel dynamic sales", HEBGE continued to invest in scientific research, product strength, brand strength, and channel strength. All product systems, marketing systems, service systems, and dynamic sales systems are carried out around the characteristics of CS channels. Based on the product characteristics and local actual conditions, we help agents and stores build regional model stores for trial franchise operations, implement a free purchase policy, and a non-pressure policy to reduce the pressure on store capital turnover, while reducing the burden on store franchise trial and error.