The first million-dollar revenue plan
HEBGE and Qinyun, one of the top 100 chain brands in the beauty industry, have joined hands to gain in-depth insights into consumer needs, reach a consensus on creating a million-dollar revenue in 2023, and develop a series of win-win marketing plans for all three parties.
As one of the top 100 chain stores in Guangyuan, Sichuan, Qinyun Beauty generously agreed to open up the Qinyun membership system to thousands of high-quality customers with mid-to-high-end consumption in this co-creation after multiple inspections of HEBGE, and give the exquisite six-piece sample experience package provided by HEBGE as a gift for the monthly member welfare feedback to Qinyun Beauty's high-quality customers.
At the same time, with the help of HEBGE's anti-aging management solutions for multiple skins, customers are locked in with outstanding product efficacy and pleasant product experience, and offline drainage is strengthened.
In order to solve the problem of terminal sales, HEBGE also provides promotion support for local city advertising in Guangyuan: 600 outdoor video promotion exposures per day, and curtain promotion in the local Wanda Plaza store where Qinyun stores are located.
In May this year, boutique salons, skin care micro sand and other activities will be held intensively to maintain accurate members and customers and help store operation efficiency. At the same time, the theme event "No Fear of Time, Worthy of Trial and Versatility" was launched to expand the brand influence and bring more experiences to female members in terminal stores.